Month: October 2023

When it comes to Amazon advertising, keyword targeting is one of the most critical factors in driving success. Whether you’re running Sponsored Products, Sponsored Brands, or Sponsored Display campaigns, understanding how to leverage keyword match types can significantly affect your campaign’s performance, cost-efficiency, and overall sales. In this in-depth guide, we’ll explore the various types […]

In the competitive world of Amazon selling, monitoring key performance metrics is essential for optimizing your campaigns and achieving long-term success. At AYS QUEST, we emphasize the importance of understanding these metrics to ensure our clients maximize their returns. Here, we break down the most critical Amazon advertising metrics and how they can guide your […]